More and more brands have stopped managing their customers’ information with the classic “Excel spreadsheet”. They now use one of the best CRMs for WhatsApp to organize their database. Are you still not doing it? Well, it’s not always a comfortable change.
But… who said that change is a thing? Listen to this: we know that you don’t want to stay in that comfort zone that prevents you from moving forward, telemarketing data right? That behavior is not like you, especially when 2025 promises many more benefits for companies like yours thanks to messaging platforms.
There are plenty of reasons why you should use a CRM integrated with WhatsApp . But the first step is to know which ones are the most recommended. We’ll take care of that in this list. And if you still have doubts, here you’ll also find data on trends that will convince you.
Why using a CRM will continue to be a trend in 2025?
If you think you can continue to manage requests via WhatsApp Business without a CRM, here comes a spoiler alert: the demons of low sales are coming to you! Ignoring strategies for a platform with more than 2 billion users, with special success in regions such as Latin America, does not seem to be a suitable option.
That’s why more and more brands are incorporating a CRM into their marketing plans. They know that the possibilities of increasing their conversion rate are much greater. According to RD Station, it is estimated that closing business opportunities with this tool, browser cache or browser cache without leaving WhatsApp web, increases up to 40%.
Still not convinced? Well, we have more information for you:
1. Whatsapp Business will continue to be among the best marketing tools
If 6 million businesses have this application among their workhorses, there is no doubt that it will continue to give its best in 2025. That is why, last September, Meta announced the incorporation of new functions, which will make work easier.
New features include WhatsApp Pay, an option that allows users to make and receive payments without leaving the app, and the opening of the WhatsApp Cloud API, which will make it easier to configure chatbots or integrate CRMs.
2. CRMs are expanding tools
Companies dedicated to studying the behavior of the digital world estimate that the CRM market will grow by $48.04 billion in 2024. By 2025, it will have reached $49 billion.
3. The CRM market is diversified
You’re probably wondering how much you’ll have to invest to acquire this software. But it’s a concern that won’t keep you up at night. This market has diversified so much that you’ll be able to get a CRM that fits your budget and needs.
4. Greater possibilities for integration with other applications
Do you think that a CRM will only help you manage your WhatsApp Business account? We’ll prove you wrong: with this program you can integrate other applications that have messaging services, such as Facebook and Instagram, save histories, measure the performance of your sales agents, among other functions.
5. Improve your programming to respond to specific sectors
We know that your needs depend not only on your brand profile, but also on the economic sector to which it belongs. Selling a house is not the same as offering beauty services. And CRM designers know this.
Therefore, in 2025, efforts will continue to be made to produce CRM software tailored to sectors such as real estate, services, shipping, among others.
6. Conversational marketing continues its trend in 2025
You know it: nothing beats a good, direct, and precise conversation to close sales. That will continue to be a reality in the coming years, so try to keep up your efforts to optimize your conversational marketing strategies.
One last step: take advantage of the demos to choose your CRM
You have several things clear: CRMs are expanding tools, WhatsApp will continue to strengthen its leadership in 2025 and conversational marketing will continue to expand. Now, you have to take the last step: choose the Customer Relationship Management that is most useful for you.
Don’t want to make a mistake? We understand perfectly: nobody wants to waste money, especially if they have an emerging business. You must optimize the use of your resources to obtain the most favorable results. For that, as we mentioned above, there are demos.
What is the advantage of a demo?
It offers you a real interaction experience with any application, to learn about its functionalities and evaluate its performance. With this information, you will know if an application fits your needs and budget.
It usually has limited features and can be used for a limited time, in order to encourage you to make a purchase decision. Even before the trial period ends, you will already know whether it suits you or not.
Can you get a demo of a CRM?
Yes, of course you can. In fact, many dkb directory of these apps offer you that option. It’s a guarantee of trust and a sign of how much the developers value your user experience. And we know that very well at Whaticket.
YOU HAVE A FREE 14-DAY DEMO TO TRY WHATICKET!
Do you want to know how Whaticket works inside out to manage customers and chats? Chat with us here to find out more about our CRM for WhatsApp, Facebook and Instagram.